Given in conjunction with the York Small Business Enterprise Centre in York Region, Loyal Order is proud to present a 60-minute webinar meant to help small businesses establish the knowledge to buy and manage their own Google AdWords campaigns.

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About the Webinar

Join our Google AdWords Certified speaker as he introduces you to Google’s search ad platform! Starting at setting up your own AdWords account, this webinar will shift into a look at the types of search ads and how to set them up to best reach your goals. You’ll learn how to use Google’s Keyword Planning Tool to uncover the keywords and phrases people are actually using, and the budgeting tactics that help you beat your competition and rank higher for those searches. We’ll end the 45-minute speaking session with some tips on analyzing and optimizing before moving into a 15-minute Q&A where you can ask all your burning search ad related questions.