Digital marketing is a broad area, one that can be extremely difficult to tackle part-time. And while each task may seem to be a separate project, most digital projects work together whether we like it or not. How your website is designed will impact your search engine optimization. Your mobile strategy can make your pay-per-click advertising cheaper. All of it will drastically alter your conversion rates.
Start with the foundation
The good news is, with the right guidance, any business can see relatively quick results by just getting started. Ideally, this begins at the website. Making some key adjustments to how a website is built and the content inside of it is often phase one. Don’t have a website, or know it’s time for a change? I work closely with any website design firm, and can even recommend some of my own. With your foundation in place we can begin the many areas of digital marketing that make sense for your business.
My Areas of Expertise
- Website design
- Mobile strategy
- Search Engine Optimization (SEO)
- Local SEO
- Pay-per-Click Advertising (PPC)
- Conversion rate optimization
Getting started with digital marketing
Digital can mean a lot of things, from websites to search to mobile. Even something like search can be as complex as SEO (search engine optimization), PPC (pay-per-click advertising), or website writing. Let us make it easier on you with a quick, free chat by contacting me now. We’ll listen first, then audit your current digital presence. I’ll then come back with a plan of attack to build digital marketing success for your business in a way that keeps budget and time in mind.
Digital Marketing Client Experience
Some of the clients Rick has helped with their digital marketing include:
- Bell Media
- Canada Deposit Insurance Corporation
- Cara Foods
- Molson Coors Canada
- The Keg Steakhouse + Bar
- Toronto Pearson International Airport
- William Hill plc